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The collapse of communication (ENG/SV)
The world as we knew it is going quiet. We speak more than ever - messages, meetings, arguments, endless streams of text - but the words don’t quite make it through. They bounce back, fall sideways, turn into misunderstandings. We say the same things but mean different things. And in that silence - where the words remain but contact is gone - something essential fades. An ecosystem survives through communication. The bird knows it, sending one call or wingbeat through the flo
6 days ago


What Palestine cola can teach us about building purpose-driven businesses
Swedish daily newspaper Sydsvenskan has investigated Palestina cola, revealing that the founders can’t – or won’t – account for how much money has actually reached Palestine. Instead, most of it seems to have gone into building the company itself. That raises a deeper question:Can you really protect a purpose within the logic of the market? It sounds obvious, that running a business for a purpose is different from running one for growth. Yet in practice, it’s easy to forget.
Oct 13


From Dorm Room to Default - How Voyeurism Became a Business Model
By Christine Haskell Origins in Rejection Over twenty years ago, a college sophomore sat in a dorm room, stewing after rejection, and ...
Sep 23


Broken by the System, Whole by Nature
It’s taken us far too long to see that the logic we built our societies on doesn’t work. Today’s world is like a machine, calibrated for...
Sep 2


If AI Replaces Us, What Do We Become?
I believe 95% of all jobs are going to disappear. Not in 20 years. Probably, in 5. We're witnessing the dissolution of an entire paradigm...
Aug 15


Unicorn success stories - and the hidden costs behind them (ENG/SV)
What is it about the story of fast-growing companies and the celebration of Swedish entrepreneurial spirit that resonates so strongly...
Aug 2


In defense of hoarding (ENG)
There’s a TV show - a few, in fact - where we’re invited to peer into the lives of hoarders. We pretend to do so sympathetically, of...
Jun 14


Beyond Money – The Invisible Exchanges That Keep Us Connected (ENG/SV)
We don’t always think about it, but every day we engage in countless forms of exchange. You offer a smile, a helping hand, an idea—and...
May 31
Ideas & Opinion
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