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ALL ARTICLES


The collapse of communication (ENG/SV)
The world as we knew it is going quiet. We speak more than ever - messages, meetings, arguments, endless streams of text - but the words don’t quite make it through. They bounce back, fall sideways, turn into misunderstandings. We say the same things but mean different things. And in that silence - where the words remain but contact is gone - something essential fades. An ecosystem survives through communication. The bird knows it, sending one call or wingbeat through the flo
Nov 23, 2025


We Were Never Meant to Be Complete (ENG/SV)
Something has broken - not only within me, but in the landscape I move through. The world I once could mirror myself in, find comfort in, and lean my future against no longer feels like home. It is not just the news, or the reports about the climate, the economy, or politics. It is something deeper - a sense that the very foundation has cracked. That the shared agreements holding reality together no longer apply. We speak past each other, as if we no longer share the same rea
Nov 11, 2025


What are you willing to lose? (ENG/SV)
Everything is moving. And not in ways we’re used to. Climate, technology, war, nature, relationships, power, work – the world is reshaping itself, and we’re trying to do the same. Yet we cling to what we know. Perhaps more tightly than we care to admit. Places where we’ve been seen. Positions and roles we’ve fought hard for. That still reward us, even as we begin to doubt their true worth. Relationships that helped make us who we are. Even though the world speaks of transform
Nov 1, 2025


What Palestine cola can teach us about building purpose-driven businesses
Swedish daily newspaper Sydsvenskan has investigated Palestina cola, revealing that the founders can’t – or won’t – account for how much money has actually reached Palestine. Instead, most of it seems to have gone into building the company itself. That raises a deeper question:Can you really protect a purpose within the logic of the market? It sounds obvious, that running a business for a purpose is different from running one for growth. Yet in practice, it’s easy to forget.
Oct 13, 2025


Why Rhythm is a Systemic Question - Not a Lifestyle Choice (ENG/SV)
In the beginning, there was rhythm. Before words, before structure, before measurement. The sea beat against the shore, sap flowed from trees, plants exhaled oxygen, animals followed light and warmth. No creature was separate from the whole – every life was a beat in the same composition. It lived in the body. We were in rhythm. Then something happened. We took the rhythm out of the earth and placed it into tools. Turned the drum into a metronome, the day into a clock. We beg
Oct 11, 2025


The Most Human Artform: Why Games Matter More Than You Think
By Paddy Kelly. We need art. Desperately. As the world slides further from the place we thought we’d agreed on was desirable, and into realms most terrible, we need it more than ever. This became clear during the covid pandemic, when people under lockdown not only consumed vast amounts of TV, books, music and podcasts, but, in their desperation, started to make art for themselves, pouring their paintings and songs and sketches onto social media. When things are at their darke
Oct 1, 2025


From Dorm Room to Default - How Voyeurism Became a Business Model
By Christine Haskell Origins in Rejection Over twenty years ago, a college sophomore sat in a dorm room, stewing after rejection, and ...
Sep 23, 2025


Broken by the System, Whole by Nature
It’s taken us far too long to see that the logic we built our societies on doesn’t work. Today’s world is like a machine, calibrated for...
Sep 2, 2025


Mossagårdsmodellen - att bygga ett lantbruk som bär en ny framtid (SV/ENG)
På en gård i Veberöd pågår något som mer liknar ett systemskifte än traditionellt jordbruk. I 26 år har Ebba-Maria Olson arbetat för att...
Aug 17, 2025


If AI Replaces Us, What Do We Become?
I believe 95% of all jobs are going to disappear. Not in 20 years. Probably, in 5. We're witnessing the dissolution of an entire paradigm...
Aug 15, 2025


The Hidden Cost of AI Companionship: When Help Becomes Harvest
This text is a response to the piece “ AI knows you better than you think – and it might cost more than you imagine ” , published on...
Aug 10, 2025


Ozempic Isn't Just Killing Appetite - It's Disrupting the Business Model (ENG)
Drugs like Ozempic were developed to treat type 2 diabetes and, more recently, obesity. But increasingly, they appear to be doing...
Aug 4, 2025


Unicorn success stories - and the hidden costs behind them (ENG/SV)
What is it about the story of fast-growing companies and the celebration of Swedish entrepreneurial spirit that resonates so strongly...
Aug 2, 2025


Who’s listening when you talk to AI?
“People talk about the most personal sh*t in their lives to ChatGPT.”– Sam Altman, CEO of OpenAI What happens when we start confiding in...
Jul 30, 2025


Less Stuff, More Sanity: One Man’s Path to Simpler Living
It’s easy to despair in today’s world. You’re despairing right now, aren’t you? Come on, admit it, we’re all friends here. In fact, if...
Jul 10, 2025


The Dumpster Diver (ENG/SV)
What does it say about a society where supermarkets throw away perfectly edible food instead of saving it? Where entire crates of fruit...
Jun 23, 2025


In defense of hoarding (ENG)
There’s a TV show - a few, in fact - where we’re invited to peer into the lives of hoarders. We pretend to do so sympathetically, of...
Jun 14, 2025


AI knows you better than you think – and it might cost more than you imagine.(ENG/SV)
It started out innocently enough. A question here, some advice there. Career tips. A little creative inspiration. Practical. Efficient....
Jun 5, 2025


Beyond Money – The Invisible Exchanges That Keep Us Connected (ENG/SV)
We don’t always think about it, but every day we engage in countless forms of exchange. You offer a smile, a helping hand, an idea—and...
May 31, 2025


Varför vi behöver härma naturen istället för att förlita oss på tekniska lösningar (SV)
Många samtal om klimatanpassning fastnar i det tekniska: vi pratar om och bygger höjda vallar och kylande infrastruktur i hårdgjorda ytor...
May 21, 2025
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